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Jay Erlich

Musician & Marketing Consultant

Creativity is at the heart of everything Jay does. On stage or behind the scenes, he helps people connect through music and storytelling. As a musician, Jay inspires audiences and students. As a marketing consultant, he helps organizations grow, events thrive, and brands stand out.

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Music Services

I am a songwriter and performer dedicated to creating music that inspires connection, joy, and storytelling. My work blends themes of love, happiness, and friendship into songs that resonate with audiences of all ages. With live performances, recording projects, and collaborations with award-winning producers and artists, I continue to grow as both a creator and performer. My second album is currently in development, building on the success of my debut release, and I am committed to sharing meaningful music that brings people together.

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Live Performances & Bookings

Engaging shows tailored to your event

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Songwriting

Custom compositions for film, media, or personal projects

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Music Lessons

Personalized lessons (30–60 minutes) for beginners to advanced learners

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Marketing Services

Alongside my music, I run Best Friends Marketing, a consulting agency specializing in websites, digital strategy, and event marketing for sports, music, and not-for-profit organizations. I partner with clients to build effective online presences, design marketing campaigns, and secure sponsorship opportunities that drive real results. My approach is personal, collaborative, and results-driven—focusing on helping clients grow their brands while creating authentic connections with their communities.

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Sponsorship & Partnership Coordination

Strategy development and outreach to secure lasting collaborations

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Event Marketing & Promotion

From sports tournaments to music festivals to nonprofit fundraisers

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Website Consulting & Development

Building strong digital foundations for new and established clients

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Social Media Strategy & Management

Creating and managing content that builds engagement and community

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Content Creation & Storytelling

Blogs, case studies, newsletters, and media that bring your story to life

Dr. Elisabeth Gedge

I’m pleased to congratulate Jason Erlich on the launch of his new business. I’ve known Jason in my capacity as one of his post-secondary instructors for over five years and can recommend him for his industry, creativity, and integrity. Jason stands out as someone whose values shape his life and work: his years of volunteering with War Child, his mental health advocacy, and his academic research on health policy for Indigenous and Third World children. Jason’s recent education at George Brown College provided him with tools and incentives to launch his business, and winning a 2019 Business Students Award speaks to his current and future success in the new direction he is taking. Good luck with the business, Jason!

Two Passions, One Purpose

Jay Erlich combines artistry with strategy to create meaningful experiences. Whether you’re looking for a musician who can captivate a room or a consultant who can bring your vision to life, Jay delivers with creativity and care.

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